Fresh Initiatives | Boutique Food Brokerage & Sales Consultancy

About Fresh Initiatives

We are a boutique food brokerage and sales consultancy firm dedicated to helping new and emerging food brands reach their full potential. With our extensive industry experience and tailored strategies, we guide brands towards successful growth and expansion in the competitive food market.

Our Services

Food Brokerage

We facilitate connections and strategy between brands, retailers, distributors, co-packers, and new business development opportunities.

Sales Strategy Development

Our experts craft customized sales strategies aligned with your brand's unique goals, target market, and competitive landscape to drive sustainable growth. We help identify opportunities and strategically identify customer diversification for long-term stability.

Brand Positioning

We help define and communicate your brand's unique value proposition, ensuring it resonates with your target audience and stands out in a crowded market.

Trade Show Support

We provide guidance and support to properly prepare and execute your trade show needs with excellence, ensuring your brand makes a strong impact at key industry events.

Client Reviews

"I worked with Fresh Initiatives to grow and ultimately sell my business and could not recommend them more highly! Upon retaining them, they immediately got face-to-face meetings with buyers from major regional wholesalers and helped take our business to the next level in just months. They are professional, persistent yet polite, very well-connected, and one of the most hard-working folks you'll find in the food industry. Worth every penny!"

- Joe S., Owner, Food Manufacturer, and Brand Owner